About Us
Our Story
Welcome to Studio Rabha!
We are a mindful design label based in India. Founded in October 2023, Studio Rabha was born out of my love for art, travel, and nature. I believe that art is the strongest form of human expression, a medium that sets you free, an outlet to your emotions. So why not wear it everyday, everywhere you go!
At Studio Rabha, our design philosophy is a celebration of art translated into garments, infusing a vibrant splash of colour into your everyday wear.
Our Values
Echoing the sounds of nature, lost in nostalgia, inspired by travel and driven by art, we bring to you Studio Rabha.
Diving deep into our core values -
1. Wearable Art -
When you are not afraid to wear your heart on your sleeves, then why not wear art on your clothes too. Creating artsy pieces for the modern Indian who is confident, independent and not afraid to express who they are.
2. In Sync with Nature -
We believe that nature truly rejuvenates one’s creative senses, it keeps you grounded, calm and at peace. Our stories are inspired by the things around us, nature being a huge part of it.
3. Timeless Designs -
Our designs are not driven by trends but are designed to last seasons. We design pieces that can be styled in multiple ways and can be worn time and again. We promote mindful consumerism and believe in investing in high quality versatile pieces over cheap fast fashion clothing.
4. Comfort First - Made for all body types
We make clothes for real people with real bodies.
While designing we keep in mind the diverse body types of Indian women and are mindful of our sizing and silhouettes respecting different body types with a motto to make every woman feel beautiful in their own skin.
5. Fabric that feels like second skin
We believe fabrics are the soul of any garment, and one of the most important factors for any customer. We use only natural fabrics that are breathable, soft, organic and skin friendly.
6. Ethical Practices
We believe in producing less and wasting much less. Unlike fast fashion brands we do not mass produce and make limited stock only. We operate mostly on a made to order basis reducing fabric wastage and dead stock.
Our Process
All our prints are made from scratch. Inspired by travel, nature and the little things around us, we come up with a storyline for each collection with a specific inspiration, colour story and mood board.
After that we hand paint the prints on paper first and then digitise it creating a repeat. Finally these prints are transferred on our fabrics through digital printing.
Voila! Our exclusive printed fabric comes out, then our team of designers, pattern makers and tailors craft magic and turn these art printed fabrics into beautiful garments designed with a lot of thought, time and patience.
Meet the Founders
Hello there!
I am Bhavya Kapur, a fashion designer & artist and I have co-founded this Brand with my Mom Rakhee Kapur. The word Rabha is combination of our names Rakhee and Bhavya.
We are a mother daughter Jodi with completely opposite personalities, we are like two different forces of wind, I am the creative current with energy, passion and ambition whereas she is a calm breeze that comes with experience, patience and resilience. We get the best out of each other and create a perfect balance together.
My mom is my dream co-founder, my best friend and the heart of Studio Rabha.